In February 2018, EventCity in Manchester hosted the annual Prolific North Live Expo where I was lucky enough to be given the opportunity to attend with my colleagues at Team Mabo – and what a few days it was!
It was great chatting to such a diverse bunch of businesses about their current Paid Search advertising and it was fantastic to share our knowledge of the world of PPC; we love helping the business grow and jump at any chance to do so!
My colleague & resident keynote speaker, Matthew, gave a great talk on how not to be over-reliant on Google Shopping and how to really dive into text ad advertising to ensure you’re getting the very most from your AdWords efforts. Everyone who attended seemed to love it and we had a queue of people back at the stand looking for further insight, and autographs of course.
Mabo’s infamous ‘Play Your Cost-Per-Click Right’ game was a huge success and massively popular among the crowd…. and we totally didn’t help anyone cheat, promise! Sadly no-one quite managed to get all ten answers right, but we did get a few impressive nines; maybe you could be the first to reach the perfect ten out of ten? Come meet the team at IRX 2018 to have a go.
All in all, even after 7 hours worth of driving, a few cuts & scrapes from our stand setup, and getting marooned in Oldham overnight due to the snow, the event was a huge success and I can safely say myself & my colleagues had a wonderful time speaking to the great businesses who came and said hello!
Be sure to come see us at the Internet Retailing Expo in Birmingham next week to be in with a chance of grabbing our award-winning Paid Search Management Service for FREE & to have a natter about all things PPC!
See you soon!
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