We turn 5 on the 13th May 🙂 5 successful years, each one better than the last. Given it’s a milestone I thought I’d write a quick blog looking back.
Mabo’s goal has always been to be the best with a small caveat of also being the biggest. The first 5 years have seen us rise from a home office to nearly 30 members of staff servicing 300+ clients, we occupy the entire top floor of a purpose-built building for digital businesses but things, of course, weren’t always this way. On a personal level, I’m often asked “you must be proud of what you’ve achieved?” the truth is the goal we set when we were very young sounded silly coming from a company with a 1 room office, shared toilets and kitchen worktops as desks. It’s huge, it’s mammoth size, it’s surely the greatest goal there could be, the best and biggest? Our goal is still the same today but much more realised and we’re much more serious about achieving it.
After just over one year of trading, I brought in Mabo’s first member of staff, a former colleague Rob Jackson (Rob is now Operations Director at Mabo) at the same time as a small office. I liked to think it was going to be the biggest business risk to date and there wouldn’t really be another one like it but moving at the fast pace we do it wasn’t long before it was trumped.
During 2016, Mabo had to move offices to accommodate our team which by our 3rd birthday had reached staff number 8 and became a Premier Google Partner for our work.
This time last year we had already moved into our current home in Middlesbrough to accommodate new staff, growing our team to 20. At this time Mabo were looking after 200 clients. Notably, 2017 saw the beginning of our events with Google, as we hosted our first joint event and had been selected to spearhead Google’s Vanguard programme.
Over the past year, Mabo has continued to grow and thrive. We now service over 300 clients and manage over £2m of ad spend every month. We’ve been shortlisted for over 10 awards, one of which is for ‘Best Small PPC Agency’ at the European search awards next week and the team is just about to tip over the 30 mark on the back of our latest recruitment drive.
The next year will be huge for us and we will continue to work hard and give it our all to become the BEST and biggest PPC Management Agency in the UK.
A massive thank you to all those who have supported Mabo over the past 5 years, staff and clients, what we’re trying to achieve simply isn’t possible without the commitment from both. We’re immensely proud of where we’ve got to and we’ve got a long way to go but I’m sure our experience and drive, our dedication, as well as pure Northern grit, will see move closer to our goal each year. We’ll continue to develop our service and our team to help us achieve the ultimate goal.
The story continues…