Google’s latest update means account admins are now able to implement multi-factor authentication.

Due to the nature of Google Ads, most accounts have several users able to log in at any given time. Ultimately, this new update has been introduced to allow for greater security amongst account users.

Those with administrative-access to Google Ads accounts are now able to impose an authentication process for all users with access to the account. To enable this feature, the account administrator must have 2-Step Verification set up in their own personal Google accounts if not, an authorization error will appear.

This feature is available now and can be located in Google Ads Interface > Tools > Account Access.

Do you feel you miss the latest Google AdWords updates and feature releases? If so, then contact Mabo Media today to see how your PPC advertising could benefit from working with our team of PPC management specialists.


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