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A Team Of PPC Professionals. Done Proper.

The names, faces and personalities behind Mabo Media. A bunch of PPC professionals looking to make a difference in the world of PPC advertising.

Lee Mableson

Lee Mableson
Managing Director & Shumper Enthusiast

I am the owner and founder of Mabo. I decided to start this agency as I wanted to make a difference in this industry. I wanted to deliver a high-end PPC management service for clients that was also very affordable. We have managed to do that and we will continue to do so for as long as there is a need for our service.

Outside of Mabo, I love spending quality time with my family and testing the versatility of Spam in the kitchen.

Rob Jackson

Rob Jackson
Operations Director & Part Time Wizard

I head up our team of PPC account managers, so I am responsible for overseeing the work we deliver to our clients as well as training our new and existing staff in all things PPC.

I joined Mabo as the first official employee in 2014 having previously managed a PPC team at another agency and been an Account Manager before that, so I have particular appreciation for how far we’ve come and a real pride in making sure the core values of putting clients first we had in those early days are instilled in everyone we’ve taken on since.

Dean Yates

Dean Yates
Technology Director
& GIF God

Technology is my game.

As Technology Director I run the R&D Division at Mabo.  My role involves the development of new technology, our tech strategy and the propagation of an innovative company culture to keep us at the technological forefront of paid media.

Prior to working in research and development, I served as an aeronautical engineer before moving into PPC management – a natural career progression I am sure you will agree. As both of those roles are heavily focused on efficiency, data analysis and problem-solving, R&D was always going to be a destination for me.

You won’t find me outside of work unless looking under rocks or we come into contact in an online gaming community. In my spare time, I enjoy studying psychology particularly psychographics & watching David Attenborough documentaries (I’ve met him in person!).

James Lees
Marketing Director & Ideas Machine

I oversee all of the marketing activity undertaken by the agency & organise any internal & external events & expos. I have worked in the digital sector since 2004 & I love this industry. The ever changing landscape & growing channels means you have to be constantly adapting to stay ahead of the game. It is never boring & you are always learning.

I joined Mabo because of the vision Lee Mableson had for changing the PPC management landscape for the better from right here in Teesside. As a proud Teessider this resonated with me a lot.

Outside of work I am a bit of a football & music stato. I love to try & persuade people to my way of thinking which I always feel is the right way. I can often be seen stood in the Riverside stadium crying into my hands after another season of disappointment.

Craig Griffiths
Sales Director & Beverage Consistency Manager

I look after the Business Development team as well as carrying out client consultations within their Paid Search accounts, highlighting potential areas for improvement and how Mabo can assist them. I have worked in sales and customer service for 14 years in a business to business setting and enjoy providing the solutions for whatever problems they may have. It is an ever-changing industry and helping Mabo stay ahead of the curve is the thing I enjoy most.

I also make sure we stay topped up with coffee, tea, sugar and milk to keep the team going!

Outside of work I am a happily married man, frustrated Middlesbrough FC fan and craft ale enthusiast.

Mabo Media Are Hiring

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Jonathan Coleman

Jon Colman
Senior PPC Account Manager & Collector Of Uni Friends

I am responsible for overseeing PPC strategy and delivering the highest levels of performance for every account on my team.

I studied business at college and really enjoyed the marketing modules, I then went and studied Marketing & Advertising at Teesside University. I love being in this industry because it allows us to help be a driving force in the success of businesses and it’s constantly changing nature means that I am always learning & developing.

Away from the office, I play Rugby, Football, Golf & have recently taken up Archery. I am a big fan of live music & travelling. So, in the summer I will usually be heading away with friends to see some music and have a few beers in the sun.

Phoebe Holford

Phoebe Holford
Senior PPC Account Manager & Accidental Hipster

Before Mabo, I studied History at Edinburgh University and had numerous other jobs including working in mental health. My role now is as a PPC account manager. This for me means performing regular day-to-day tasks as well as seeking out innovative ways to improve, grow and optimise my clients’ accounts. I love the variety of working on accounts that span dozens of different sectors and becoming an expert in specific products and industries, comes in handy at pub quizzes! When I’m not at work I like going to comedy clubs, checking out anywhere that’ll do me a decent Parmo, visiting friends across the UK and using – and abusing – my new Annual pass to the Historic Royal Palaces.

Matthew Soakell

Matthew Soakell
Senior PPC Trainer & Hummus Enthusiast

My role is managing client’s accounts and improving the results in their accounts, whilst maintaining a good relationship with the client. I also speak at events on behalf of Mabo and you can find me at various events up and down the country, either speaking, helping on the stands or sometimes even both. Previous I worked for a music production library where my role as a marketing assistant.

Working here at Mabo is awesome and this line of work is great, as are the people I get to work with. It’s really cool doing something you enjoy every day, whether that’s making a difference in an account and optimising it to be the best it can be, speaking and meeting with clients or being busy at events.

Outside of work I enjoy watching my beloved Norwich City, although I’m certain I don’t enjoy watching more often than I do. Being a Norwich City fan from these parts is always fun to explain and I hate it when we play Middlesbrough because I’m either heavily outnumbered when we get beat, or on my own to rub it in when we win! I’m a massive football fan in general so you’ll find me playing it or watching fairly often, and when I’m not playing football I’m probably playing the drums; not that I’m any good though!

Mabo Media Are Hiring

Our Next PPC Executive
Find Out More Here >

Apply to become the latest PPC Executive at the Best Small PPC Agency In Europe.

Chris McDonald
Digital Consultant & Giggly Weekend Lover

After being a PPC account manager at Mabo for just over 18 months, I decided to make the switch over to sales and become a digital consultant.

My role involves carrying out client consultations within their Paid Search accounts, highlighting potential areas for improvement and how Mabo can assist them. I also look after our team of Business Development Executives, so I am responsible for the first point of contact potential customers have with Mabo.

Outside of work, my passion is football and following my hometown club of Burnley. Although I do enjoy the odd Saturday morning playing golf and wishing I could hit the ball straight.

Stephen Cumberworth

Stephen Cumberworth
Senior PPC Account Manager & Jetsetter

I look for ways to enhance the performance of my clients paid search accounts by constantly looking for opportunities to optimise results. My experience at university where I did business management, helps me look at the wider business picture.

I love working in this industry because I can see the direct results of the work we are doing and the positive impact it can have on a business… it’s also a really fun place to work because everyone here is enthusiastic about working towards the same goals, and there are always new features to trial.

Outside of work, I enjoy getting out and about and seeing new things & places…I have more than enough (I’m told!) trips planned over the next few years. I also really enjoy the usual like going to cinema, football & general socialising.

Caroline Lambert

Caroline Lambert
PPC Account Manager & Noodle Lover

I oversee the day-to-day tasks of my assigned clients and make sure their accounts are as optimised as I can possibly make them.

Working within the digital advertising industry is both a fun and exciting one as the job is never fully done; there are always things to do – the way people search for products and services is forever changing, and as an account manager, I constantly have to be adapting and learning from the way in which people search, and using the information I have learned to tailor my client’s advertising to meet their customer’s needs.

Outside of work I am a bit of a foodie. I love to try new places to eat and I love to try food I have never had before. Great for the taste buds, not so much for the waistline.

Jenny Dunn

Jenny Dunn
PPC Account Manager & Wheat Field Runner

I came to Mabo straight from Teesside University where I studied Web and Multimedia. As a PPC Account Manager, I am responsible for managing PPC advertising accounts for my clients. It is such a rewarding job knowing that you are responsible for changing the fortunes of a clients business.

Mabo is a relaxed place to work, everyone is happy and welcoming. Straight away you feel comfortable around each member of staff. But the thing I like the most about Mabo is that they care; they care about their staff and they care about their clients.

My hobbies include horse riding, I have been riding since I was 5 years old and have owned horses since I was 10. In my spare time, I train in taekwondo, competing at a national level and occasionally pretend that I can run further than to the fridge. Other hobbies include excessive drinking of rum and cooking more food than necessary.

Sam Hood

Sam Hood
PPC Executive & Chief Lightbulb Changer

My role at Mabo involves working alongside the PPC Account Managers helping with the everyday management of our clients Adwords accounts, tasks include creating new ads for ad testing and anything I can help with to keep the accounts running smoothly.

I joined Mabo because I was interested in digital marketing and how it all works. I knew I would get job satisfaction out of this role as you get to see results for something you have helped contribute towards.

Outside of work I like to go out and socialise with my friends and often do a variety of activities.

Linford Robinson

Linford Robinson
Business Development & Speed Talker

My priority is to assist the company in acquiring new customers, finding out what their goals are, helping them take the first step in the right direction and making sure this process runs as smoothly as possible.

Working in the digital advertising industry is both fun and exciting. On a day to day basis you are always speaking with different people about different topics due to business owners needs that are forever changing. Every day is a school day in my role of work, and being able to overcome all the challenges in front of you leaves you with a great sense of achievement.

Outside of work I love to do a bit of boxing, taking part in a couple of boxing bouts for charity. To get myself out of the house I really enjoy taking the dog for walks up the hills and going as far as my legs will take me.


Kelly Miller
Business Development & Changing Lives Through Coffee

My role as a business development executive involves calling a variety of companies to promote our PPC reviews to help clients get the best return on their AdWords spend, building a rapport with potential customers and ensuring the beginning of their journey with us is a positive one.

There is always something new to learn and no two days are ever the same. I like speaking to new people and love that we are helping them to grow their business.

I have 2 children so I spend most of my free time with them, if they aren’t with me then I like to catch up with friends and visit new places.

Gaby Russell
Business Development & Expo Expert

I’m part of the Business Development team here at Mabo and I spend my day speaking to businesses and setting up our free consultations. I have worked in pretty much every AdWords based role in my previous experience so it’s really rewarding getting to share my knowledge and help businesses on a day-to-day basis.

I spend most of my spare time outdoors and I love an adventure – I have a serious case of wanderlust.

I’m also super into dinosaurs, space and being the token office veggie.

Margaret Newlands

Margaret Newlands
PPC Account Manager & Tattoo Aficionado

I work as a PPC Account Manager at Mabo. Prior to this, I haven’t really had any formal experience in the world of paid search but I’m excited to grow alongside such a brilliant company and (fingers crossed!) deliver the excellent standard of work they so clearly achieve. It’s a great feeling to be able to say that I work for such a rewarding company and all the people within it, too.
I studied Graphic Design at Uni and do still enjoy messing around with Photoshop and design in general. In my spare time, I love to go to gigs, watch A LOT of YouTube, chilling out with my dog and playing games.

Matthew Jones

Matthew Jones
Data Analyst & Head of Mabocoins

My role is primarily to look at data and find ways to improve performance both within the company and for our wonderful clients. When I’m not crunching numbers, I assist the R&D department by researching new features to keep our account managers updated on the latest developments as well helping with reports.

A big perk of my role is that I get to see all the new technology before anyone else. I love testing new tech as learning something new is always fun. I love the problem-solving aspect the most as there is always an opportunity to implement a solution to make people’s lives easier. No two problems are the same and I love finding solutions to different problems however big they are.

tom green

Tom Green
PPC Account Manager & Dad Joke King

My job at Mabo is to manage the paid search advertising on behalf of our clients. I have been managing PPC accounts on behalf of advertisers for over three years now and I absolutely love this industry.

Pay Per Click is an ever-changing and evolving industry which means I am always learning new ways in which I can develop my skills and help transform the businesses I work with.

During my spare time, I like to go to Middlesbrough matches, watch ice hockey and follow James Lees on social media.


Paisleigh Hagan

Paisleigh Hagan
PPC Account Manager & Our Second Vegan

I am charged with changing the fortunes of Google AdWords advertisers for Mabo. I joined Mabo after studying History at Newcastle University. After deciding to go into PPC Management I knew I had to join a progressive company that can harness my ambitious personality and help me develop. Mabo is certainly that company.  The team is supportive, knowledgeable and passionate about what they do. I love the fact that myself, along with my colleagues are able to make a huge difference to somebodies business.

Outside of work music is my passion. Nothing makes me happier than going to gigs & festivals! I also love photography and travelling.


Richard Graham

Richard Graham
PPC Account Manager & Dancer

At Mabo I work alongside fellow PPC Account Managers, contributing to the exceptional standard of work,
with the everyday management of clients Adwords accounts.

Before delving into the world Of PPC Marketing, I studied English at Teesside University.
Here I developed excellent written and verbal communication skills and read enough books for one lifetime.

Outside Of Work, I enjoy watching movies and TV shows, online gaming and spending time with family and friends.

Joe Foley

Joe Foley
PPC Account Manager & Proud Scouser

At Mabo I manage pay per click advertising on behalf of our clients. I have worked in the PPC industry since 2015 and I absolutely love it.

The knowledge of knowing you have helped your client earn more money through the work you have done is an amazing feeling. Before coming to Mabo I managed PPC advertising at another agency for just over two years.

Outside Of Work I enjoy watching Coronation Street, playing football, watching my beloved Liverpool and repeating myself due to my very strong Scouse accent.

Ryan Curtis
Junior PPC Executive & Chief Lanyard Wearer

My Role at Mabo is to aid PPC Account Managers with the running of their client accounts, so they can offer a top standard service to the Clients. Assisting them with the creation and running of Ads.

I joined Mabo because I was interested in Digital Marketing due to doing volunteering for six months in a start-up e-commerce business. I decided to move on and quickly chose Mabo because of their friendly and welcoming attitude as well as being given the opportunity to see the fruits of my labour by having the chance to see how my contributions have positively affected client accounts.

Outside of work I watch a strange amount of Murder Mystery Shows and try to convince myself I’m not a professional music critic.

dion williams

Dion Williams
PPC Account Manager & Alfie Moon Impersonator

I joined Mabo after studying towards a Marketing Degree at the University Of Hull as well as studying abroad at Copenhagen Business School. At University I developed a passion for PPC thanks to an amazing lecturer who encouraged me to create a team for the Google Online Marketing Challenge, giving me my first taste of managing a PPC account. On a daily basis, I enjoy helping to manage AdWords accounts, driving traffic and growing businesses online. I thoroughly enjoy seeing the positive results my work can bring to individual clients lives. What makes me most excited about the future is that every day is more diverse than the next as well as the ever-changing and developing growth of the industry.

Outside of work I enjoy binge-watching TV shows as well as attempting DIY!

Scarlett Reeves Meet The Team

Scarlett Reeves
Marketing and Events Manager & Teesside Girl

My role involves working on the marketing activity here at Mabo. I love content writing so a huge part of my job involves blog writing and creating content! I also organise, manage and attend events on behalf of Mabo whilst keeping up to date with the ever-changing digital world.

I absolutely love being part of Team Mabo. The office atmosphere is always relaxed but really productive and everybody loves what they do. The team take real pride in their work and it’s refreshing to be involved in such an exciting industry.

Outside of work I look after my blog ‘This Teesside Girl’, shouting about the wonderful things our region is home to. Away from work and blogging, you’ll most likely find me at the gym, in a beauty salon, or socialising with friends and family!

thomas atkinson

Thomas Atkinson
PPC Account Manager & Wearer Of Shorts

I enjoy my job because Paid Search Marketing is a diverse and evolving industry which means I am always learning new ways in which I can develop my skills and better myself, therefore helping transform the businesses I work with, growing them from strength to strength

I joined Mabo because they have a very strong vision of being the best PPC Agency in the Country and that level of ambition drove me to join them and help that vision become a reality.

Outside of work I enjoy playing football, travelling (so far travelled majority of Europe, Australia, New Zealand and seen 3 wonders of the world), drinking Gin and watching true crime documentaries.

Mabo Media Are Hiring

Our Next PPC Executive
Find Out More Here >

Apply to become the latest PPC Account Manager at the Best Small PPC Agency In Europe.

Peter Calvert

Peter Calvert
Head of Development & Loving Boyfriend

As Head of Development, I develop the internal software to support Mabo’s growth and craft automation tools to help account managers and clients maximise return from their campaigns.

I’m passionate about technology, supporting young people and take great pride in my hometown of Teesside. I’m incredibly proud to work as part of a company that shares these values.

Away from work, I like to contribute to Open Source projects, spend time with family and (sometimes, unfortunately) find myself in the Riverside Stadium.

Katherine Henderson
Junior PPC Executive

My role at Mabo is to support PPC account managers with the day to day management of clients AdWords Accounts. My tasks include creating Ads for Ad testing and helping with the general running of the Ads.

I joined Mabo as I was interested in Digital Marketing and felt working here would help me become confident in PPC and I can’t wait to see the positive impacts from my work. I love working for this company as it is a relaxed but hard-working environment, with a welcoming atmosphere.

Outside of work I go dancing, which I have been going to since I was 2 1/2. I have been given the nickname Miss Bendy.

Mabo Bot


I was born out of the R&D division here at Mabo and my job is to assist the PPC account managers with their clients AdWords and Bing Ads accounts. I work around the clock to monitor all data and alert the account managers to issues and anomalies. Although my human colleagues are very skilled I carry out my tasks with a 0% chance of human error.

As well as monitoring and reporting I can be programmed to help with the more repetitive tasks in an account. My human masters have found a perfect blend of manual and automated optimisation to prove that humans and machines can work together in harmony.

Outside of work I still monitor all of our clients accounts vitals 24 hours a day but I also find time to participate in cyber-dating and listen to my favourite band ‘The Algorithm’.

Glen Barker

Glen Barker
PPC Account Manager & Pride of Teesside

I look after some of our clients’ accounts and do what I can to make them happy and to get the most out of their paid search advertising. I started at Mabo as an apprentice straight from college and have been moulded in the Mabo way to become a fully qualified PPC account manager.

Every day is different in this industry which definitely suits me and makes me very excited for the future!

Outside of Mabo’s PPC fortress, I love visiting new places, The Mighty Boro (love/hate relationship), going on holiday and being with my mates.

Laura Jackson
Brand Manager
& Cat Woman

In my new role as brand manager here at Mabo I’m now a fully fledged member of the marketing team. My duties include overseeing Mabo’s identity from our online presence and events across the UK. I’m also the companies resident graphic designer and proud crazy cat lady of the year.

Away from Mabo it’s all about cats, family, friends and food… in that order.

Gary Murphy Mabo Media

Gary Murphy
Senior PPC Account Manager

I’m responsible for managing and optimising my clients paid search advertising campaigns, forming constructive relationships clients and overseeing a team of account managers. Also along side the other seniors at Mabo, I work with R&D looking at ways to improve the service we offer and the internal procedures/tools we have in place to provide said service.

Prior to entering the fascinating world of online advertising, I came from a military background with 6 years served in the Royal Air Force as an Aerospace Systems Operator in the UK and in overseas operations. Both of these roles require a strong analytical background and an aptitude in mathematics as well as the ability adapt to an ever changing environment.

Outside of life with Mabo you’ll find me refusing to grow old gracefully, attending as many live gigs as possible or shouting frantically with my nephew at the Riverside Stadium.

Andrew Nelson Mabo Media

Andrew Nelson
Junior PPC Executive

My role at Mabo is to aid the ppc account mangers in their to day running of client accounts. So they can provide the best possible service. I joined Mabo After studying business in college gained a keen interest in marketing and the digital sector. Mabo appealed to me with their friendly environment and passion for the sector. Outside of work I am keen Football fan and have been a Middlesbrough fan my whole life. I enjoy travelling and overall keeping active.

Jack Tyreman, Mabo Media

Jack Tyreman
Business Development

My job in the Mabo team is Business Development Executive. Contacting business’s on a daily basis and offering free reviews to help them achieve the growth and success that they strive for everyday.
I have a BA Honors in Media Studies and graduated in 2014 and also have had a few year experience in sales but am far from the finished article. I am extremely excited to start the next chapter of my life in the Mabo team.
Outside of work i love to play and listen to music and try and get out as much as possible getting taken on a walk by my Dog Bully.

Elliott Venis, Mabo Media

Elliott Venis
PPC Executive

My role here at Mabo is to assist the PPC account managers in the daily running of our client’s Adwords’ accounts.

Before joining Mabo, I studied marketing at Teesside University and worked in B2C and B2B backgrounds in a number of commercial industries.

Outside of work, I am a lover of all things football, especially my beloved Middlesbrough FC. I am a fantasy football nerd and I love playing Fantasy Premier League. I’m also an avid enthusiast of foreign languages and cuisines which I attempt to perfect in my spare time.

Chloe Taylor - BDE at Mabo Media

Chloe Taylor
Business Development

I am part of the Business Development Team here at Mabo. I contact businesses running PPC campaigns to offer free reviews to ensure they are getting the most out of what they spend. The thing I love most about being in the marketing industry is speaking to different businesses with different ideas and helping them grow.

Outside of work I will be visiting Instagram worthy locations, trying new things and being an annoying girlfriend.

Ashley Williams - BDE at Mabo Media

Ashley Williams
Business Development

Before joining Mabo I was heavily involved in marketing and sales and was currently working in investments living abroad.

My role now at Mabo is to contact businesses to ensure they are getting the most out of their Google Ads and offering free reviews to improve their performance. The values Mabo hold are the key reasons I joined this exciting and growing company.

Outside of work, I enjoy traveling (Safari is top of my list), going to gigs, and anything that involves socialising. I also have a tattoo of a 90’s cartoon character on my leg.

Aya Hegab, Data Analyst at Mabo Media

Aya Hegab
Data Analyst

As a new data analyst who recently joined Mabo, my role involves analysing fundamental data for growing retailers in order to report, justify and recommend changes (as well as optimise their products and drive sales). My responsibility includes leading the analysis and optimisation of product data, increasing conversions and helping retailers succeed through paid search.

After completing my degree in International Business Management with Marketing at University, I was very excited to become a part of the dedicated team here at Mabo, putting my skills into practice and contributing to the amazing work they provide whilst simultaneously growing in the process.

Outside of work I enjoy spending quality time with my family and socialising with friends. I’m a big mocktail lover and proud Egyptian. I love to travel and try out fancy restaurants. But before all else, I’m a girly girl who loves makeup, fashion and immersing myself in new, exciting environments.

Jamie Ellison, BDE at Mabo

Jamie Ellison
Business Development

I have recently joined Mabo in mid-November 2018 as a Business Development Executive. My role is to bring new businesses on board by organising free account reviews and demonstrating what Mabo can do for the firm’s PPC Management.

I completed my degree in Business Management in 2015, reading Marketing Principles in detail in my final year. Since leaving university, I have worked in sales in both leisure and the commercial vehicle industry, and also a spell in supermarket management.

When I’m not at work, I’m a big lover of staying active, playing football and cricket on my weekends, and after completing a number of half marathons for charity i’m currently in training for my first marathon in Manchester, April 2019.

Andy Donaldson
PPC Executive

My role at Mabo is to work alongside the account managers assisting them in their day to day duties, which involves working on new campaigns, providing excellent service and ensuring our clients’ accounts are running at optimal performance.

I joined Mabo hoping to use my analytical skills and creative background to help them establish their vision in becoming the best and biggest PPC agency in the UK and one day become an account manager myself.

In my own time, I love watching a vast range of films, in which I co-manage a YouTube account based on film analysis, our local team Boro with whom I share a passionate yet bittersweet relationship and finally, a good cup of tea!

Adam green, PPC Executive at Mabo Media

Adam Green
PPC Executive

I have recently joined Mabo in November 2018 as a PPC Executive. My role involves supporting the account managers with the day to day running of clients AdWords accounts. I joined Mabo because I am interested in how Digital Marketing works and I am looking forward to developing my skills with the company.

I graduated from Sheffield Hallam University with a first class degree in Business Economics in 2018.

Outside of work I am a huge football fan, and support Manchester United. I also enjoy watching basketball, going to the gym, and playing Xbox.

Holly Bellamy, PPC Executive at Mabo Media

Holly Bellamy
PPC Executive

My role at Mabo is to assist the PPC Account Managers with the creation and management of our Client’s Ad Campaigns to ensure they get the best possible service and results.

Before starting at Mabo I studied Dance and then went on to do my PGCE in Primary Education at York St John University. After changing my mind about my profession, I chose Mabo to pursue my career to work within the Digital Marketing sector as I knew this agency would give me the best possible training I needed.

Outside of Mabo I run my own Dance Company and in my spare time you’ll most probably find me travelling, exploring new places and spending time with my family and friends.

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