PPC Team Manager
My primary role is to work with a team of account managers, helping them to develop a strong understanding of products, competition, marketing goals and objectives of each of our clients. Through a combination of the above and the optimisation techniques developed here at Mabo, we look to improve paid search channels inline with client targets.
Before entering the fascinating world of online advertising, I served in the Royal Air Force as an Aerospace Systems Operator both in the UK and in overseas operations. Both of these roles require a strong analytical background and an aptitude in mathematics as well as the ability adapt to an ever changing environment.
Outside of life with Mabo you’ll find me refusing to grow old gracefully, attending as many gigs as possible or shouting frantically with my nephew at the Riverside Stadium.
Google Ads Fundamentals
Google Ads Search Certification
Google Ads Display Certification
Google Ads Shopping Certification
Google Ads Mobile Certification
Blogs By Gary
Awards & Nominations
Best Small PPC Agency – European Search Awards 2018 – Winner
Digital Business Of The Year – FSB Awards 2018 – Winner
Best Large PPC Agency – UK Search Awards 2019 – Shortlisted
Search Agency Of The Year – Northern Digital Awards 2019 – Shortlisted
Large Biddable Agency Of The Year – Biddable Awards 2019 – Shortlisted