Matthew Soakell

Matthew Soakell

Senior PPC Trainer 

My role is managing client’s accounts and improving the results in their accounts, whilst maintaining a good relationship with the client. I also speak at events on behalf of Mabo and you can find me at various events up and down the country, either speaking, helping on the stands or sometimes even both. Previous I worked for a music production library where my role was a marketing assistant.

Working here at Mabo is awesome and this line of work is great, as are the people I get to work with. It’s really cool doing something you enjoy every day, whether that’s making a difference in an account and optimising it to be the best it can be, speaking and meeting with clients or being busy at events.

Outside of work I enjoy watching my beloved Norwich City, although I’m certain I don’t enjoy watching more often than I do. Being a Norwich City fan from these parts is always fun to explain and I hate it when we play Middlesbrough because I’m either heavily outnumbered when we get beat, or on my own to rub it in when we win! I’m a massive football fan in general so you’ll find me playing it or watching fairly often, and when I’m not playing football I’m probably playing the drums; not that I’m any good though!

Google Qualifications

Google Ads Search Certification

Google Ads Display Certification

Google Ads Video Certification

Google Ads Mobile Certification

Google Analytics Individual Qualification

Blogs By Matthew

Third Time’s A Charm  
Read More ›

Minions, Bendy Spoons & Pricing Up Insects  
Read More ›

Analysing & Acting On Your Q4 PPC Performance  
Read More ›

Your New Year PPC Survival Guide  
Read More ›

People Love Chicken Nuggets  
Read More ›

Awards & Nominations

Rising Star of the Year: Matthew Soakell – UK Biddable Media Awards 2019 – Winner

Best Small PPC Agency – European Search Awards 2018 – Winner

Digital Business Of The Year – FSB Awards 2018 – Winner

Best Large PPC Agency – UK Search Awards 2019 – Shortlisted

Search Agency Of The Year – Northern Digital Awards 2019 – Shortlisted

Large Biddable Agency Of The Year – Biddable Awards 2019 – Shortlisted

Young Search Professional Of The Year – UK Search Awards 2019 – Shortlisted

Young Digital Marketer Of The Year – Northern Digital Awards 2019 – Shortlisted

Players Player Of The Year – The Mabos 2018