Blog Archives
Gallery Ads – Visualising The Future Of Ad Formats!

What exactly are Google gallery ads? Are you asking what are gallery ads and will they be a useful addition to my advertising campaign? With many new features added to Google Ads, there can be a minefield of information littered with biased views and outlandish claims. Gallery ads are no different, with some claiming it will revolutionise advertising overnight and they are “Urgent Changes” but this is not the case. […]

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Do Ram Raiding Goldfish Need a Gravestone & Is Fire Safe?

In the Month that Google celebrated its 21st birthday, Greta Thunberg became a meme and the World was determined to find out what’s inside Area 51 – unsurprisingly we have a selection of weird and wonderful search terms to appreciate. We are pleased to kick off with a search definitely suitable for the final quarter, with polite Tiny Tim making sure he isn’t in on the naughty list this Christmas. […]

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5 Tips And Tricks For Showcase Shopping Ads

Showcase shopping ads are a newer ad format from Google that helps potential customers decide where to buy when they search for broad search terms like “Women’s Athletic Clothing” or “Kitchen Furniture”.  These are my top 5 tips and tricks to get the most from this Google shopping feature: Don’t be generic, create ads to meet your own business goals, from impression share to conversions they are completely customisable to […]

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What are Showcase Shopping Ads and how can they Help You

What Are Showcase Shopping Ads? These ads help potential customers decide where to buy when they search for more general top of the funnel search terms like “Women’s Athletic Clothing” or “Kitchen Furniture” whilst exploring brand and products. Showcase Shopping Ads are a different format from the traditional Product ads (Shopping Ads) that allow you to feature product images and group together a selection of related products and present them […]

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