Google Ads

Keep up to date with Googles latest updates, features and products.

Buying A Pigeon Online In A Morphsuit.

How are we into December already? It is the last Search Term Query Report of the month, and boy is it a good one!! It is no surprise we need a good cheering up, with lockdown having a massive effect on many of us around the world. So, sit back, relax and enjoy some of the weird and wonderful search terms found this month. Is this an innocent typo? Or […]

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Dynamic Search Ads.

Are you struggling to find relevant keywords to bid on in search? Do you find yourself struggling to hit good click-through-rate levels on search? Then dynamic search is definitely something for you to consider in your ads account! In this blog, I’ll run through what dynamic search is, how you would use dynamic search, why you would use it & some quick tips to get the best early performance. What […]

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FEATURES & UPDATES WITHIN THE WORLD OF PAID ADVERTISING – VOLUME 15.

One of the busiest weeks’ in the industry is upon us, that’s right ‘Black Friday’ is happening in exactly 4 sleeps! Then before we know it, Cyber Monday will have been and gone and we will be taking the Christmas decorations out of the attic and getting the turkey on! Time really does fly.. although before we get too festive, it is time for the  Latest Features and Updates within The World […]

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GET YOUR WEEKLY FIX OF PPC TRAINING: VOLUME 17.

There are officially 8 day’s left until Black Friday commences & Mabo are making sure the whole team are prepared. Two weeks ago, Senior PPC Trainer Matthew Soakell carried out a training session to make sure the team had all the information & guidance they needed to create the highest quality of sales ads.  However, this week Mabo’s Operations Director, Rob Jackson carried out a training session to inform the […]

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FEATURES & UPDATES WITHIN THE WORLD OF PAID ADVERTISING – VOLUME 14.

Happy Monday!!!! ‘I’m A Celebrity’ has officially started & therefore it means we really are a step closer to Christmas!! Continue reading for the Latest Features and Updates within The World Of Paid Advertising via Google Ads, Microsoft Advertising, and Facebook. Usually, this post would be jam-packed with the latest features & updates, however, due to Black Friday approaching on the 27th November, many platforms are busy supporting their retailers. Making sure ads […]

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GET YOUR WEEKLY FIX OF PPC TRAINING: VOLUME 16.

We are moving ever closer to the biggest eCommerce shopping day of the year and one that looks set to be the biggest one yet. With the high street stores closed due to lockdown restrictions, the importance of all digital marketing channels, not just Google Ads become more prevalent.   This week, Matthew ran through how Dynamic Remarketing will help improve advertisers performance during the Black Friday shopping period. But, also, […]

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Sombrero Wearing Dog Up A Ladder.

Another month has passed and November has brought us another batch of weird, but yet wonderful search terms. We may have headed into another lockdown but November hasn’t disappointed us by supping an array of searches to give us a good giggle.  Tired of breaking your back trying to get the dog in the car? Clearly, this person is… Why not try a custom dog ladder for them instead?  2020 […]

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FEATURES & UPDATES WITHIN THE WORLD OF PAID ADVERTISING – VOLUME 13

How are we into the second week of November already? Is it acceptable to put up the Christmas tree yet? Very tempting… Anyway, on to what matters, the latest Features and Updates within The World Of Paid Advertising via Google Ads, Microsoft Advertising, and Facebook. Start your Monday the right way and read the below post to make sure you are up to date. Google Ads: The main purpose of this platform is for […]

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GET YOUR WEEKLY FIX OF PPC TRAINING: VOLUME 15.

It is officially 22 sleeps until probably the biggest shopping day of the year, before Christmas Eve of course – for those last-minute people. Black Friday is on its way & will commence on the 27th November 2020. Businesses will be doing their utmost to make sure their products & services are getting the highest level of revenue & Mabo are exactly the same.  Last week, award-winning Senior PPC Account […]

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Features & Updates Within The World Of Paid Advertising – Volume 12.

Wow, how is it the first week of October already? Time really does fly! If you read last week’s post (if you didn’t, please note I am judging you), you will be aware that every Monday, team Mabo provide you with a weekly update on everything you need to know within The World Of Paid Advertising. I mean, what better way to start your week eh? Google Ads: Google Ads is […]

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