3 New Features For Google Ads Display Campaigns
Earlier this week Google revealed three new features designed to help Google Ads advertisers reach new customers. The first update includes fine-tuned audience expansion. Here, advertisers can use this targeting expansion option to maximise audience reach in order to “drive more conversions a the same average cost-per-acquisition”. In addition to this, Google announced the introduction of dynamic prospecting with product feeds. Instead of displaying product ads based on what visitors […]