Facebook

Facebook’s New Branding For Marketing Partners.

Mabo’s brand new Social Media Account Manager, Ryan Metcalfe kicked off his day with some exciting news!! Facebook have created new branding for marketing partners. Tell us more Ryan… Here at Mabo, we are one of Facebook’s Official Marketing Partners. Facebook states that all of their official partners are vetted for excellence, and only companies that meet their standards can earn the Official Facebook Marketing Partner badge. So naturally, we […]

Changes With Facebook Ads For Businesses.

There really is no rest for Facebook, they are continuously updating their features to help you, as a business, maximise ad performance. Discussing ads, Facebook said “When an advertiser runs too many ads at once, each ad delivers less often. This means that fewer ads exit the learning phase, and more budget is spent before the delivery system can optimize performance.” Therefore to reduce the budget and of course increase […]

Make The Most Of Your Facebook Groups.

Due to popularity, Facebook has now created a new, dedicated stream within its Blueprint education program that’s focused on helping community managers make the most of their groups, and effectively managing group interactions and engagement. You have to give it to Facebook, we may see a lot of unexciting news on the platform, such as Karen’s grandchildren… but they always have businesses best interests at heart!! What is this new […]

Facebook Provides Tips on How to Optimise Your Facebook Live Broadcasts.

This morning when I was writing this piece of content, I couldn’t help but think about how Facebook are always on top of their game in regards to updates. This week is no different and a video series has been launched. What is a video series I hear you ask? A video series is internal experts showcasing interviews on topics. Allowing all users to get the most out of the […]

Facebook Adds New Page Follow Settings to Control Which Updates You See.

You have to give it to Facebook, they are on top of their updates and features on a regular basis. Even quicker than Karen from down the road posting about that missing cat from across the pond. What is Facebook’s new feature this week I hear you ask? Facebook is looking to give users more control over the specific posts and updates they see from each page which they choose […]

Facebook Adds New Paid Events Options for Businesses and Creators.

Let’s face it, Coronavirus has caused many businesses to worry about their finances, their staff, and their future. So, if a social platform as large as Facebook can help take some of that worry away, then who are we to not talk about it and take advantage of it!! So what is Facebook offering I hear you say? Drum roll, please!!!! Facebook is launching a new paid events option. As […]

Introducing – Facebook Shops

As businesses of all sizes are strengthening their digital presence and shifting their business models online, Facebook has recently launched Facebook Shops. What is it? Facebook Shops is an immersive full-screen storefront that enables businesses to build brand stories and drive product discovery – all in a native, customisable shopping experience. To simply put it, Facebook Shops is a tool on your Facebook and Instagram business profile that lets you […]