COMPARISON SHOPPING

LETS TALK CSS

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WHAT IS CSS?
DO I NEED IT?
WHAT ARE THE ADVANTAGES?

CSS (comparison shopping services) was introduced by Google following a European Commission ruling to comply with legislation back in 2017.

CSS allows other merchants as well as Google (as they are technically a merchant on their own platform) to place shopping ads and free product listings on Google.

Everyone who wants to advertise through Google Shopping must use a CSS, whether that’s Google’s or Mabo’s. The advantage of doing this via Mabo and not Google, is that we don’t mark up your CPC.

Mabo’s CSS is very low cost in comparison to the advantages you receive. Who better to trust than a Google Premier and CSS partner than Mabo.

Mabo are Google CSS Partners

1 of only 5 digital marketing agencies to be a Google Comparison Shopping Services Partner. We were one of the first agencies to achieve partner status and when the criteria tightened and most fell away, we remain a Google CSS Partner.

GET UP TO A 20% ADVANTAGE IN AUCTION WITH MABO’S CSS. INCREASE YOUR PROFITABILITY THROUGH MORE COMPETITIVE BIDDING IN THE EU.

Mabo’s CSS is very low cost in comparison to the advantages you receive. Who better to trust than a Google Premier and CSS partner than Mabo.

WANT TO TALK CSS?

LET’S
TALK

Find out how much your R.O.I.
can be improved via Google ads with Mabo’s CSS.



EVERYONE WHO WANTS TO ADVERTISE THROUGH GOOGLE SHOPPING MUST USE A CSS, WHETHER THAT’S GOOGLE’S OR MABO’S. THE ADVANTAGE OF DOING THIS VIA MABO AND NOT GOOGLE, IS THAT WE DON’T MARK UP YOUR CPC.