ENHANCED FEEDS

ENHANCE YOUR SHOPPING CAMPAIGNS

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ENHANCING YOUR FEED PAST THE BASIC EXPORT FROM YOUR WEBSITE IS AN ESSENTIAL TACTIC NEEDED TO WIN IN THE MODERN ECOMMERCE LANDSCAPE.

Our Enhanced Feeds service follows Google’s ever evolving best practices and allows us to seamlessly enhance your feed. This helps us maximise the quality of the feed increasing relevancy and opening it up to more relevant traffic and ultimately more sales.

Learnings found from our management are transferred seamlessly to your feed focusing on high search volume, converting or preferred terms.

BY ANALYSING PERFORMANCE DATA IN YOUR GOOGLE ADS ACCOUNT, FEEDS CAN BE CATERED TO WORK PERFECTLY IN-SYNC WITH ADVERTISING. LEVERAGING SEARCH VOLUME TRENDS TO MAXIMISE EXPOSURE.

No changes to your website or existing/base feed. An Enhanced Feed with Mabo is a brand new feed that uses your existing feed data and layers the enhancements on top, so it stays in perfect sync with your website and leaves the existing feed/website untouched.

RELEVANCY INCREASE

Adding key search queries into your Google product  feed will increase your relevancy for either high volume, preferred or converting terms.

CONVERSION INCREASE

Being seen for greater numbers of relevant searches will provide an increased sales volume.

CPC DECREASE

Higher relevancy = lower CPC’s. We can influence your account performance in a positive way prior to any PPC Management.

ROAS INCREASE

Feed changes alone will provide an increase in your average ROAS. Enhancing your feed will have a snowball effect on monthly performance.

BY ANALYSING PERFORMANCE DATA IN YOUR GOOGLE ADS ACCOUNT, FEEDS CAN BE CATERD TO WORK PERFECTLY IN SYNC WITH ADVERTISING. LEVERAGING SARCH VOLUME TRENDS TO MAXIMISE EXPOSURE.

SCALEABLE ENHANCEMENTS USING THE MABO RULE ENGINE. CREATE LIMITLESS RULES TO ENHANCE ATTRIBUTES.

We assess every aspect and attribute of your feed and ensures every product is meeting Google’s best practices.. then Mabo’s, combine this with our CSS and take your shopping performance to the next level.

MAXIMISE OPPORTUNITY

Ability to enhance all attributes within a feed – Singular edits or changes on mass.

GUIDED ENHANCEMENT

Built in ‘traffic light’ system to guide us/you towards Google’s best practice, i.e recommended attribute character length.

ALL FEED FORMATS

Existing/base feeds accepted in these formats – XML, TXT, CSV, Google Sheet or Shopify Content API.

WANT BETTER THAN BASIC?

ENHANCE YOUR FEED
TODAY

Find out how our enhanced feed service can help you improve performance.



OUR PPC OFFERING IS COMPREHENSIVE. WE ARE A TOP TIER GOOGLE PREMIER PARTNER, A GOOGLE CSS PARTNER AND A MICROSOFT CHANNEL PARTNER.

Advertising via Google ads or Bing ads has never been so easy to set up and be visible online with some form of result. Advertising using PPC has also never been so competitive, so challenging, so uncertain, so unpredictable, so inconsistent.. but that’s where we come in.

PPC MANAGEMENT

Multi international-award-winning PPC management.

CSS

1 of only 5 digital agencies in the UK that are Google CSS Partners.

ENHANCED FEEDS

Tech specifically designed for improving your Google & Bing shopping performance.

CLICK FRAUD

Invalid and fraudulent traffic prevention safeguards your budget.